The brief here was to create an immersive microsite for Punchdrunk that mimicked the explorative story-telling aspect of a Punchdrunk theatre production.

Visit site

Viewers were invited to start their journey online before sharing content (the hidden elements they come across) with their friends and potentially being invited to an
exclusive event.

The various scenes were quite laborious to produce, but the site had a huge dwell time and succeeded in causing quite a stir.

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