![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/Icons_Design-4-uai-258x258.png)
Design
A degree in Graphic Design has given me over 15 years experience designing for hierarchy, proportion, contrast and beauty.
![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/Icons_Research-2-uai-258x258.png)
Research
A deep interest in psychology means I've refined my use of anticipatory, momentary and episodic research over 8 years.
![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/Icons_Leadership-1-uai-258x258.png)
Leadership
I have a hands-on approach to leadership and enjoy getting the most out of others. I love running workshops and design sprints.
![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/Icons_Strategy-2-uai-258x258.png)
Strategy
Working at a senior level means I'm used to showing how customer-centricity can deliver meaningful business value.
![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/Icons_Animation-1-uai-258x258.png)
Animation/AR
I find animation, prototyping and working with AR very rewarding. I enjoy reading about motion theory.
![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/Icons_Dev-1-uai-258x258.png)
Development
I've been a rich media ActionScipt expert in the past and can code HTML and CSS. I have an ongoing interest in React Native.
![](https://jonmarshall.co.uk/wp-content/uploads/2019/10/illustration-2-uai-258x258.png)
UX: Do less, but with feeling
Against an avalanche of pragmatic UX advice, this post defines a new path, a path that delivers less, but with feeling.